Cheese of the Month: Epoisses

Well, this blog is more than big ideas and serious topics. I want to lend my expertise in other areas. Like food. God, do I love food. And few food items are as exquisite, diverse and yet so ubiquitous as cheese. And cheese is one of the stranger foods out there. In order to preserve the dairy products (milk, cream, butter) the solution is to let the bacteria and yeast grow? Of course! I wonder how many failed experiments happened here where people ate absolutely ranky cheese before the right balance and formula was reached.

But I digress...

If you do appreciate cheese and you know me well enough to understand how good a food must be to highlight it here, then you should be getting your coat on right now to go and purchase what I am about to recommend.

Without further ado. The first highlighted cheese.

Epoisses, a favorite of Napolean, is absolutely one of my favorite cheeses. It is made by soaking the rind in the local liquor from Bourgogne giving it an organic orange color. It has pungent odor, but the flavor is mild and oaky with a complex finish that makes you wonder why you ever bought that El Presidente brie that is really glorified butter. At room temperature - which you must serve it at - it is gooey enough to run, like a beautiful chocolate souffle, but has enough consistency not to get messy or separate into a liquidy mess. It is A.O.C. certified, which means the preparation has to adhere to specific historic methods. No copying or bastardization. It's the real deal and it is unpasteurized. It is divine.


Here's the long and the short of it. If you are looking for a creamy (you might say brie-like, but I woudln't insult it that way) cheese for your palatte, you would be hard pressed to find a better cheese than Epoisses. And yes, you can find it at Whole Foods. If you coat's on, I would run and go get it now. Oh and get a nice Burgundy to enjoy with it.

Acknowledging our Responsibilities to Change

I hope 2009 will be the year we start re-establishing democracy in America. As I noted in my earlier blog entry, democracy here has been under attack. The basis of our liberties have been compromised and our moral standing as a nation in question.

While on vacation, I read a couple books and finished Naomi Wolf’s Give Me Liberty. I thought one of the more striking points that she made is the simple lack of education and awareness of the fundamentals of our democracy. After reading several educational pieces in the NY Times this week, the situation seems pretty dire. You are more likely to get the right multiple-choice answers about fundamental documents, ideas or people who shaped our nation by flipping a coin than by asking an American.

At this point, you might say to yourself, yeah it is sad. All those people. Not so fast, mon frère. Let’s start with a simple test.

Take the Declaration of Independence. Most Americans will default to the only sentence they know. The first (of the second paragraph). How sad an ADHD generation.

We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.

But while the document is about equality and universal empowerment of the people, it is more about a statement of purpose – not only independence from the government of England, but more interestingly government in general. In typical 18th century argumentation, the most important arguments are at the end, the sentences no one can recite. What is most interesting in re-reading the old prose is that not that it sets up the ability for citizens to revolt against oppressive government, it demands the responsibility of the citizens that indeed they do.

How lost on our generation as we have rolled over with minimal resistance while our government has transferred wealth from us to the ultra-rich, violated Geneva conventions and more. How do we re-empower the people. Everyone feels so helpless. This is not what John Hancock and all the founders risked their lives for. The reason his signature is so large is that he knew he was signing his death warrant if they were to lose. We have lost all sense of sacrifice in our mail order microsuede couch world. Perhaps it is time for everyone to review and rethink about the peaceful ways we can revolt. And yes, I have a plan for me and one for Obama (coming soon). Take a read ...


That to secure these rights, Governments are instituted among Men, deriving their just powers from the consent of the governed, — That whenever any Form of Government becomes destructive of these ends, it is the Right of the People to alter or to abolish it, and to institute new Government, laying its foundation on such principles and organizing its powers in such form, as to them shall seem most likely to effect their Safety and Happiness. Prudence, indeed, will dictate that Governments long established should not be changed for light and transient causes; and accordingly all experience hath shewn that mankind are more disposed to suffer, while evils are sufferable than to right themselves by abolishing the forms to which they are accustomed. But when a long train of abuses and usurpations, pursuing invariably the same Object evinces a design to reduce them under absolute Despotism, it is their right, it is their duty, to throw off such Government, and to provide new Guards for their future security.

So you may not be able to take out the US government. But it is time we provide new Guards for our future security. And that's more then just one election.

Now That's Using Your Noggin

Remember that SETI screensaver from the early days of the Internet? Brilliant, right? Harness unused CPU cycles from desktops around the world to solve a hard problem broken into bits. But we didn't find aliens. Or if we did, no one told us. And we probably sucked more electricity out of the wall causing global warming which may have increased our need for an alien lifeline. But that's not the point.

There's another company who's business is founded on applying the exact same principle. Google. They have hundreds of thousands if not millions of cheap servers breaking down search and other computational heavy problems into tiny bits and then reassembling them to get the answer. They call the algorithm MapReduce and have given a watered down version to the world in the open-source Hadoop. And when you get hired by Google they ask you, "What problem would you solve if you had limitless computational power?" Now that's employee onboarding!

But there are lots of problems computers are terrible at solving. Image recognition. Language recognition. Complex pattern matching. But the human brain is pretty good at these tasks. (Great book on this is On Intelligence, by Jeff Hawkins). What if you could coordinate a massive human effort to solve these problems? What if you could get everyone in line more than the North Koreans? What problem would you solve?

Well, like many great technological movements, the pornography industry has figured it out. You can now get free, quality porn on the Internet if you just solve some "Captchas" for them. Captchas are those letter scrambles that make sure you are human when you go to Ticketmaster or register for a new service. Here is an example:

Well, if you can get someone to crack these, you can start doing nefarious things like infiltrate and spam people on other services or reserve those tickets I want. Since that makes money, it's a different revenue stream for the porn industry. Not quite legal though. And certainly not admirable.

But look to our scientists. They have taken a similar principle and applied to protein analysis. And it's an app called FoldIt. How cool is that? By getting users to solve 3D problems folding proteins you are actually contributing to a medical database about how to target proteins with drugs.




http://www.youtube.com/watch?v=lGYJyur4FUA

Imagine if every turn of your Rubik's cube contributed towards a cure for AIDS? Now that's pretty cool. It would be even better if you abstracted the problem so you didn't know that it was a protein problem.

What would you do if you had unlimited human analysis and a way to incentivize them to apply it?

  • Find anomolies in the US budget? The new accounting test and game brought to you by Obamatronics
  • Choose the hottest person in America. Facebook profile challenge creates a trillion page views and makes the company profitable through contextual ads for beauty enhancement products. Ok. Less cool. More fun.
  • Transcribe all the video in the world? Language learning game brought to you by the Google Library project.

There are some cool problems we could solve and we have barely touched the surface.

The Big O: Aspirational, yes. Inspirational, no.

Lest you think the last one was a fluke...

I may have been one of the only people who watched Obama's speech and felt it missed something. It was so refreshing to listen to an eloquent president, let alone one who can at least speak the language. And sure, the speech was honest about our challenges. It made us proud to be Americans and of our history. It assuaged us into thinking "we" are up for the challenge. Other than the workers taking reduced hours to save another's job, what is really being asked of the American people? And who is "we"?

There were millions of people on that lawn, more watching their TV sets at the workplace with each other, huddled in the lobby of the Chelsea Market and standing in Times Square. But while we all left feeling better about being Americans, I think we all left alone.

Part of me yearned for a cheap parlor trick. "Look to the left, look to the right, we all stand together and will rise up as one. These are the people in whom we trust and who will bring us out of this. Our fates are in each others hands. " I felt like there was such an opportunity to connect us and tell us how we can help.

But I don't think he knows yet. There is such momentum with Obama, the idea more so than the man. But while we have participated and elected Obama, it was only an election. Obama is still just a promise. And I think, if played right, Obama is a responsibility.

How do you take this speech and convert it into action. How do you take the principles of grassroots empowerment, galvanizing the influencers and turn it into meaningful action?

How do you move from making us aspire to be better Americans to inspiring us to act?

Big O may not know yet. But don't worry, America. Trevor's got a plan. More on that later.

The Beginning: It's the End of the World as We Know It

Hello everyone. Been a long while since I last wrote my blog, but it is has been itching at me every week, maybe even every day as new ideas come into my head and I say to myself, “Man, I should really blog about that.” But it’s a new year. And I got my final reminder today from a good friend and an extra nudge tonight. So I am back. Now you might think that with this much thought this post will be pure brilliance, but the reality is that this will be like any other post, special in its own way, but no specialer. That’s right. I said specialer.

It’s also good timing in that I heard an inspirational talk with Naomi Wolf this week. While made famous by her feminist contribution, The Beauty Myth, Naomi (who I have met socially) was discussing the tremendous threat to democracy we are currently facing. At first glance, her theory that the US is on the path to a totalitarian state was most easily dismissed as conspiracy theory. Our confidence in democracy is not easily shaken. But she then outlined the predictable elements of the demise of the democratic society, using Germany, Russia, Italy, Greece and many other countries as examples. Here are some common examples and they are eery:

Creating an external threat to focus fear. Iraq. The never ending War on Terror.
Setting up civilian surveillance without judicial review. Hello Patriot Act.
Military presence in major cities. We are now in violation of the constitution by having more than the National guard in our cities. Count em, 20K troops. And the military is training our police now.
Voter suppression. Calling an active campaign dedicated to voter suppression “voting irregularities” is disingenuous.
Setting up interrogation bases above the law. Suspending habeas corpus. Holding citizens without allegations. Torturing prisoners. Gitmo.

Now it’s been clear to me for sometime that Bush’s assault on the constitution has been very real. All my life I have been taught as the basis of privacy that you can’t wiretap without a warrant. And yet, we have conceded these tenets of our democracy so easily. Hell, we even openly violate the Geneva Convention. The Geneva Convention! Who is America?

Now, I always thought it was because Bush was an autocrat, and a bumbling idiot of one. Just a guy who says god talks to him and thinks he is above the law. Perhaps his idiocy disguised a much more malevolent plot. Perhaps as he said in one of his final press conferences we always “misunderestimated” him. Is it really that hard to believe that you could tilt the balance of our delicate democracy to systematically favor the party in power? Hint: look up Gerrymandering or the recent punitive actions against bi-party lobbyists.

Have we not felt like we have lost our voice? Our impact? With no bid contracts, cronyism, the polarization of the 2 party system resulting in a tyranny of the majority, has the government not been so subverted by special interests that we can legitimately question our democratic ideals?
Could this all have been orchestrated? Planned in a way to secure power for a few individuals? Perhaps their goal was much more malevolent.

Now the election of Obama certainly gives us hope. But perhaps this great achievement was in part made possible by the information age with cell phone cameras, YouTube uploads, and a culture of citizen reporting catching the very irregularities that could swing elections. And believe me, Obama will need us to push any meaningful change. He is 1 man, 1 gun. We are millions, his ammunition.

To reclaim our democracy, we must continue to embrace our ability to make our voices heard. To challenge the threats we too easily have come to accept. To protest meaningfully. To pressure our representatives into action. To force our agenda through State and National Referenda. If the Morman church can sneak Prop 8 into liberal California, what could a city like New York do? Or your local community. Or Obama’s email list. And if New York can do it, maybe all it takes is one Michael Bloomberg. One man convinced to push. It starts with you.


Are you ready to push? It sounds hard because you don’t know how. Naomi’s new book, Give Me Liberty, A Handbook for American Revolutionaries is about showing you the way to make that voice heard. We are the ones who have handed over our democracy. Maybe, just maybe, the threat is so serious that it is time we take it back.

God forbid we go into the annals of history grouped with the citizens of early Nazi Germany writing in our diaries, “I don’t have to speak up yet. It couldn’t get worse.”

Fah Q Motorola

Ok. That's it. It's over. My "new" Motorola Q started acting up again, the 8th time in 18 months!!! I asked them to send me the newer one that is supposed to be stable, and they informed me that I am eligible to upgrade to the new Q for $100 off, or $400 with a new contract. In fact, they insisted that they wouldn't replace my phone so I would do this. I threw a fit. They are sending me a new one, probably broken. I am going to sell it on eBay.

But forget that. I just activated my new iPhone and I will see you in hell Verizon. These antics just cost you $2500 per year. Let's just hope I can stand AT & T ...

Stupidity on Steroids

Maybe it is just me, but the outrage and ruckus about the Mitchell report and steroid use in baseball is laughable. Did people really think US athletes being paid tens of millions a year for athletic performance weren't using illegal substances? Did they think that baseball, experiencing a resurgant popularity after the strike mostly because of the home run records, would be incentavised to effectively monitor its players and reduce their performance?

That's naivete. The reporting itself, is just plain stupid. After A-Rod denies using any "steroids, hormones, or other performance enhancing substances" why not ask "so you never used protein shakes?" Of course he has. And vitamins. And creatine monohydrate. Hell, I use all that stuff, or have. Each of these is performance enhancing and the list goes on endlessly.

And oh, the outrage that Andy Petitte used Human Growth Hormone (HGH) for 2 days - when it was legal at the time! What's the problem, people? The problem is setting policy and enforcing it in an open manner.


I think the issue is black and white - as in listing. There are two basic approaches to access control, blacklisting and whitelisting. Black listing is about maintaining a list of banned substances. This is on the whole what they have been doing. The problem is that drugs are evolving so fast, that a crafty chemist can find a loophole. And it takes time to discover it, research the substance, and then add it to the blacklist. But that is the general approach.

If baseball was in fact serious about this issue, and especially the effect on children, it might implement a whitelist approach, where a list of allowed substances is managed. Everything else is off limits. If you want to take something, submit it to the board, if it gets approved, then you can take it. Otherwise, you can get prosecuted for it. The downside of this approach is the overhead of maintaining an active stance on substance legality. You would have to setup baseball's mini-FDA. But, it makes the rules clear at all times, it gives no player with a secret potion an advantage since everyone has access to the whitelist, and it also sets a hardline stance of what is safe, which for outsiders, especially kids, is important.


Lastly, the testing and enforcement process needs to be transparent. Random and frequent drug testing should be mandatory. If you can pay A-Rod $300 million, you can ask him to pee in a cup every week. And every other player for that matter. Twice a week in the post season. If you don't like it, I am sure there are other professions that will pay you your millions. And the report on no shows, effectivity, etc. should be scrutinized by a committee or other open body. The penalties should be clearly spelled out, and enforced. Do we really need the US Congress to step in?

And by the way, it't not just baseball. But basketball. Football. Hockey. And every other conceivable sport. God forbid if I have to endure this scandal for each one separately.

America should stop being the pansy in the corner thinking about how honorable sports and the importance of living a childhood dream. Our honor rests on much more these days and it's time to grow up a little. It's entertainment, not chivalry.

Sports federations should stop being a roid raged bum of an athlete focused on immoral acts for the gain of the sport. If you want to project honor, be honorable. If you want to make money, open it up and be a businessman. Hell, let's start an altered Olympics. Anything goes. That's entertainment!


But most of all, can they take this off the front page? There is a war going on. A new presidential campaign. A million people might lose their homes. Iran just got enriched uranium from Russia. Economists are talking about stagflation. And it's Christmakwanzicah.

Motorola Q-uitter

It's hard to imagine a more important service in you life: your phone. The number of people who now rely solely on their mobile phone has increased 10 fold in the past 5 years. But as phones get more complicated, constantly pushing the bleeding edge, they frequently experience issues. But this is just ridiculous.

In the past 18 months, my Motorola Q with Windows Mobile has had to be replaced 5 times because of issues. That's a shocking 3-4 months mean time between failure. That's crazy!! Every time I have had it replaced, it takes several hours at the Verizon store, plus shipping the new phone, plus shipping the old phone back and all the ancillary activity. Plus, the stores have to coordinate with the Verizon call center. All this must cost a tremendous amount. With slim margins, how can Verizon be making money here?
Maybe my experience is isolated. But according to the Verizon shop out in La Jolla, this is all too common.


They told me that I should get the Blackberry which works like a charm. Well, great. Let's replace it. They then proceeded to try to charge me $600. So after spending $500 on a phone that is a complete lemon, it's time to draw the line. I am calling Verizon tomorrow and demanding a different model or I am out. $100 bucks says it's an iPhone from AT & T and I want Verizon to know exactly why! I actually am looking forward to getting on the phone with them because I know it costs them $6.

I guess this is how you take your most valuable customers and turn them into enemies. If you offer high end products to the most demanding market segment and they are terrible, the tarnished reputation will follow you.

Hasta la vista, Motorola and Verizon.

Nothing to Fear but the Lack of Fear

I wrote awhile back that it was quite odd to interact with the animals in the Galapagos because they were completely fearless of natural predators. There are no wolves, bears, or other carnivorous mammals, so why would birds, turtles, or sea lions be afraid of me? It suggests a wonderful utopian nature built without primal fear.

But outside of the Galapagos, predators are everywhere. And so squirrels in Central Park scurry away, birds keep their distance, and deer stand at watch with their nervous gaze, ready for flight in an instant. That’s the natural state of things.

I guess that’s why I should be more suspicious of animals that don’t fear me. This week I went scuba diving off the Channel Islands in California. It was the last dive of the trip. As Matt, Rob, our divemaster, and I all descended down the anchor line in our dry suits, we noticed an odd looking ray near the bottom. It has the body of a ray, flounderish, and round, like an odd alien craft. About two and half feet in diameter, it was hovering and undulating just above the sand, its little membrane covered eyes almost hidden. It also has the tail of a shark, making it look like a strange mutant of a creature, further suggesting its antiquity and rarity, and of course making it even more interesting to explore and interact with.




The animal was calm at our approach and I floated towards it with small, slow kicks that were designed not to agitate the sand and cloud the waters. Within seconds I was face to face with it, both of us hovering inches above the sand. Rob and Matt watched as I came face to face with it. A diver took photos. All of a sudden it flipped vertically and I was confronted with its fishy, white underbelly, and 8 inch mouth with small sharp teeth. It went towards my face, and I flipped backward in instinctual defense. It was like the incubator animal in Alien, and it immediately jarred me. Not that this little thing could hurt me, or so I thought. So I relaxed and re-approached. Almost immediately it laid back on down on the sand and so did I, and it came up to me and rubbed by my neoprene covered hand. After another minute, it scooted off.

As I got back on the boat and we all reveled in my experience, the captain chuckled at our giddiness and my bravado. He began by describing the animal to the tee, including the blue gray body and spots and then proceeded to inform me that it was the pacific electric ray, an animal capable of discharging a kilowatt in 45 volt bursts, or roughly twice the current of an electric breaker. The captain knew someone who had been attacked by one, who had wrapped its underside around the head, and delivered the stunning charge. The 6’4, 300 pound behemoth described it as being hit in the head with a bat.

The official word from the Florida Museum of Natural History is that:

Divers are warned to avoid contact with the ray, as the shock of 45 volts or more is powerful enough to knock down an adult human. The Pacific electric ray is very confrontational and if harassed, will swim directly at divers. There are no confirmed mortalities from this ray, but there are some unexplained scuba fatalities in which this ray might have played a part.

If a great white or tiger shark takes too much interest in you, they say you should swim towards it, not away from it, indicating a lack of fear. In the wild, that will scare an animal, because it doesn’t know what you are and what your confidence indicates. Next time, perhaps I should take the same advice when an animal seems so unafraid of me …

Instructional Videos on the Web

This is an interesting follow up to the original piece by Kansas State professor Jon Burg describing how the web changes information. It also shows the value of video to captivate and communicate key ideas. Video instruction over the web I predict will become a huge market. Already pitching some ideas to people for niche market segments. Where is expertise hard to find? What instructional videos would you watch? Knitting? Tae Kwon Do? Open Heart Surgery? The opportunities are endless. And the imagination for how to convey ideas over video are as well.




If you can't see this, try clicking on http://www.youtube.com/watch?v=-4CV05HyA