Blue Ocean Strategy - W. Chan Kim and Renée Mauborgne
The Design of Everyday Things - Donald A. Norman
Permission Marketing - Seth Godin
SPIN Selling - Neil Rackham
The Hard Things About Hard Things - Ben Horowitz
Made To Stick - Chip Heath and Dan Heath
Setting the Table - Danny Meyer
The Lean Startup - Eric Ries
The War of Art - Steven Pressfield
The Innovator's Dilemma - Clayton M. Christensen
Zero to One - Peter Thiel
Thinking Fast and Slow - Daniel Kahneman
Give and Take - Adam Grant
What Would Google Do - Jeff Jarvis
Scaling Up - Verne Harnish
Business Model Generation - Alexander Osterwalder
Rework - Jason Fried and David Heinemeier Hansson
Tribal Leadership - Dave Logan and John King
Influence: The Psychology of Persuasion - Robert B. Cialdini
Venture Deals - Brad Feld and Jason Mendelson
Getting Things Done - The Art of Stress Free Productivity - David Allen
Presentation Zen - Garr Reynolds
3-d Negotiation: Powerful Tools to Change the Game in Your Most Important Deals - David A. Lax and James K. Sebenius
