<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>http://trevorsumner.com/scuba-diving-in-antarctica</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116239750-X5O81299LFUKV4198K8R/Antarctica+-+11+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116236604-S6PJC9YJ9BGAT9Y6N84M/Antarctica+-+1+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116236754-Y40Y37XDTXVC1YND2JMP/Antarctica+-+2+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237213-C4LT6E016H0EVTC8TK9U/Antarctica+-+3+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237386-C609F6S0DPI4YTRQEDRA/Antarctica+-+4+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237984-R3H59X35Y7QD8VV2QFV9/Antarctica+-+5+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237938-7ZGDJBQYPUPD46OK5BD5/Antarctica+-+6+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238415-4NH8YLSTS1P6S8CARGTG/Antarctica+-+7+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238344-8LZLX5F69X1C4CVVJ862/Antarctica+-+8+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238792-82COC91HGN3SGY08PDEO/Antarctica+-+9+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116239086-9VQSMG7RO8QGAWEUCL1Y/Antarctica+-+10+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116240214-AZOUZ9XX8Y52C7REJX24/Antarctica+-+12+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116240350-GKMY8U8MJ5625JYRBU9K/Antarctica+-+13+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116241026-A9GK78XGBSJAI3QL74JS/Antarctica+-+14+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116241966-C0CLN34JMSIS2MOQA7C4/Antarctica+-+15+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116242899-BE9BP0JATRMLK8RAYNF4/Antarctica+-+16+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116243134-IY66DQDRCU6843I7SIY0/Antarctica+-+17+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116244942-D57ZP2VRPUB44TXQMXOT/Antarctica+-+18+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116245092-WXGKDUWQ4LB64HDTI068/Antarctica+-+19+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116247847-G62GZHLGPKNBCB0CROUF/Antarctica+-+20+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116248715-8ZWMCZP0AZTPXVPK1W1W/Antarctica+-+21+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116248864-5NTPI86O4O33K1XLJUW3/Antarctica+-+22+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249321-APZQ1AZO38CKSR1V9E7K/Antarctica+-+23+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249734-02UOOGJ9RHHXKLSKW48F/Antarctica+-+24+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249740-ACD9BU7K1HQT2V5ILI7K/Antarctica+-+25+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116251128-8M5GLRBV5IXPGNXPJSKZ/Antarctica+-+26+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116250980-DH6UI0G1UCBMPAGAF6ZR/Antarctica+-+27+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116253679-YFFGNV2JFAJ5BGV9QWEM/Antarctica+-+28+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116253403-SN2HK63EYBAWA3JXPYMR/Antarctica+-+29+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116255109-UH7CFP5WU4O2EI97RHNI/Antarctica+-+30+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116257950-1PTUCNHCBCX4Y661E0O2/Antarctica+-+31+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116257763-TE867BTE22D432IOQT1Q/Antarctica+-+32+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116259360-O7X64H7FDLVKX8SJ36XQ/Antarctica+-+33+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116750040-V2Q0UBHA99VZ7MLWUEBE/Antarctica+-+11+of+33.jpg</image:loc>
      <image:title>Scuba Diving in Antarctica</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/press-speaker-advisory</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-01-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455582134588-TTQ0CXXK069L4KLMEPVD/15146503110_02317d7e39_o.jpg</image:loc>
      <image:title>In The Press</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455750231474-GLPEIXW3OM2W96U6IMJD/tech_press_logos.png</image:loc>
      <image:title>In The Press</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-18</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/05/quick-response-to-some-dumb-analysis-on.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/02/acknowledging-our-responsibilities-to.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-02-11</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/10/learning-not-to-care.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-10-10</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/08/untethered-and-wireless-oxymoron.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-08-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/03/loyalty-and-emotional-side-of-customer.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/05/chivalry-and-toilet-seat.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-05-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/01/beginning-its-end-of-world-as-we-know.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-01-18</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2008/01/fah-q-motorola.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2008-01-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/12/stupidity-on-steroids.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-12-18</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/01/role-of-government-in-short-term-nation.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-01-30</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/12/fight-for-control-of-your-internet.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-12-28</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/02/cheese-of-month-epoisse.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/08/monumental-collective.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-08-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/08/you-talk-too-much-homeboy-you-never.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-08-19</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/01/marketings-dueling-duality-about-trust.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-01-21</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/12/truth-and-consideration-when-homophily.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-12-31</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/10/crumbling-internet.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-10-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/02/just-downright-heartless.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-02-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/12/motorola-q-uitter.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-12-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/02/unique-problems-with-uniques.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-02-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/05/its-not-what-you-say-its-how-you-say-it.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-05-12</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/03/human-feedback-feeds-machine.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-03-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/12/nothing-to-fear-but-lack-of-fear.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-12-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/08/faith-and-love-ii-actions-are-louder.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-08-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/12/why-i-will-never-go-back-to-microsoft.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-12-23</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/10/half-billion-reasons-to-reform-election.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-10-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/07/independence-and-gay-pride.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-07-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/01/now-thats-using-your-noggin.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-01-23</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/04/facebook-is-new-internet.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/01/obama-needs-your-help.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-02-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/01/buying-healthcare-vs-buying-health.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-01-11</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/01/real-time-ad-optimization-data-speed.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-01-08</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/03/to-love-to-teach.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-03-21</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/my-perceived-anonymity.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-27</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/12/confluence-of-digital-marketing-and.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-12-27</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/11/i-speculate-my-money-isnt-safe.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-11-08</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/01/big-o-aspirational-yes-inspirational-no.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-01-21</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/07/wheres-old-spice-of-womens-marketing.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/04/is-bravo-ad-network-on-foursquare.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/11/living-in-lap-of-luxury.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-11-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/10/i-believe-i-can-fly.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-10-15</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/05/measuring-from-baseline.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-06-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/03/map-of-wine-and-food.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-03-26</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/12/god-is-not-great-book-review-and-rant.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-12-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/02/facebook-takes-over-my-iphone.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2010-02-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/12/instructional-videos-on-web.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-12-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/09/angst-aged-30-years.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-09-24</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/blind-faith-leading-blind.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/04/facebook-could-become-itunes-of.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/03/challenge-recess-from-excess.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-03-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/03/fighting-gravity.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-03-04</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/09/create-bold-new-world-for-yourself.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-09-19</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2010/04/2010-year-of-magical-ipad-thinking.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2009/06/learning-to-bag-bags.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-06-10</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/where-in-world-is-trevor-sumner.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-26</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/grass-is-always-greener-somewhere-in.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/fireflies-tourists-and-poverty.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-12</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/filling-in-holes-and-creating-them.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/unending-pursuit-of-happiness.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-21</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/fat-free-burger-king.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/fourth-beautiful-fourth-spacious-skies.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/03/feedback-from-my-post-on-why-i-would.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-03-13</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/i-shit-you-not.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/love-because-i-got-to-have-faith-faith.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/on-taking-notes.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-04</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/harder-pill-to-swallow.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/evolution-is-too-damn-slow.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/06/finding-balance-and-finding-faith.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-06-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/03/fear-of-brown-planet.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-03-12</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/07/secret-faith-for-faiths-sake.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-07-02</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/gay-marriage-not-again.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-31</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/09/jesus-was-democrat.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/07/contextual-control-is-contagious.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/godfather-part-1.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/ism-stigma-shutting-down-difference.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-28</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/when-righteous-just-aint-right.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/bush-and-kerry-are-right.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-02</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/09/clinton-strikes-back.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-28</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/goal-setting.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-08</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/02/filling-holes-iv-social-distortion.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-02-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/thou-shalt-not-be-false-god-or-mean_06.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/drug-naming-gone-too-far.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/new-years-eve-is.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/too-full-to-listen-lessons-in-timing.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-09</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/two-must-read-articles-in-ny-times.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/i-got-friends-when-im-in-low-places.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-31</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/its-about-service-apple-store.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-20</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/building-bridges-to-digital-world-and.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-23</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/inspirational-quote-of-day.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/comments-on-blog.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/business-balls-and-nyc-traffic.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/washing-dishes-and-environment.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-26</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/big-numbers-bike-jacking-car-jacking.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-19</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/02/filling-holes-part-iii-habit-vs.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-02-02</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/mom-loves-me-more-why-violence-and-not_05.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/11/bland-politicians.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-11-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/freedom-of-choice-mathematical.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-05</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/02/i-am-not-ready-to-make-nice-speeches.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-02-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/10/cpr-needed-for-nypd.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-10-16</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/09/invasion-usa.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-25</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/blog-vacation.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/you-arent-fat-you-are-just-sick.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-14</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/07/partnering-language-and-thinking.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-07-27</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/04/myvote-myprimary-mypresident-mywarfare.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-04-04</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/02/why-i-would-have-eating-disorder-if-i.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-02-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/filling-holes-part-ii-anti-social.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-31</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2007/01/thou-shalt-not-be-false-god-or-mean.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2007-01-06</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/12/oh-what-wicked-web-we-weave.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-12-13</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/09/politics-truth-is-out-there.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-25</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/idea-wars-death-by-thousand-cuts.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/asleep-at-wheel-on-line-and-at-baggage.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/language-and-thought-narrative-view.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-28</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/email-test.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/09/its-time-for-little-humility.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-09-18</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/land-of-free-home-of-brave-how-to.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/tyranny-of-minority-lesson-in.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-11</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/rising-above-noise-by-creating-it.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2006/08/information-mash-up.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2006-08-02</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/22/v5rrq4rlznuu70kdpeinntva8o0uoz</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-13</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/22/native-advertising-is-not-a-dirty-word-even-on-the-new-york-times</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-23</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/22/the-best-advice-i-ever-got-via-inc</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-22</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/27/2014-will-be-the-year-that-large-retailers-and-franchises-wake-up-to-the-roi-of-local-internet-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624666401-G5JK56P4BXXG5O5CQHBX/image-asset.png</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624559771-HH5Y7SMZ5KIUDWYO6KGY/image-asset.jpeg</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624859214-TQJLVZ7BMR45BXCJO0A5/image-asset.jpeg</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624757770-IKMT31XROG5GJWGRQLZK/image-asset.png</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624808802-0BP7LADGGNE4QEAJZW1S/image-asset.jpeg</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456624626497-RC29WL4ARMHLZV0H1OWO/image-asset.jpeg</image:loc>
      <image:title>Blog - 2014 Will Be the Year That Large Retailers and Franchises Wake Up to the ROI of Local Internet Marketing</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/top-3-reasons-why-google-will-inevitably-beat-yelp-in-the-review-game</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717029104-6LRVIQF32ULRTJX0S5DT/Google%2B-Local-Channels.png</image:loc>
      <image:title>Blog - Top 3 Reasons Why Google Will Inevitably Beat Yelp in the Review Game</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456716970077-O3J440MDXEK4SUHANL0G/Yelp-vs-Google.jpeg</image:loc>
      <image:title>Blog - Top 3 Reasons Why Google Will Inevitably Beat Yelp in the Review Game</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717127911-WVZB7E3HLHFEHSMGBD89/Google-Offers-Extensions-on-the-Map.png</image:loc>
      <image:title>Blog - Top 3 Reasons Why Google Will Inevitably Beat Yelp in the Review Game</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717080966-04RLKFN5VTBENRQSS8MF/doctor-marketing-and-local-SEO1.jpg</image:loc>
      <image:title>Blog - Top 3 Reasons Why Google Will Inevitably Beat Yelp in the Review Game</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717048637-1SI1JDEOPYCCJAPUM0DI/Fake-Yelp-Reviews.jpg</image:loc>
      <image:title>Blog - Top 3 Reasons Why Google Will Inevitably Beat Yelp in the Review Game</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/27/yelps-latest-moves-industry-expansion-local-commerce-direct-transactional-revenue-1-comment-share-on-facebookshare-on-googletweet-about-this-on-twittershare-on-linkedin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456631944903-Z8TNIEWUPHSN9SNAQGC2/image-asset.png</image:loc>
      <image:title>Blog - Yelp’s Latest Moves – Industry Expansion, Local Commerce &amp; Direct Transactional Revenue</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456631831757-EWOFSMBAGI3QPUTBR85N/image-asset.png</image:loc>
      <image:title>Blog - Yelp’s Latest Moves – Industry Expansion, Local Commerce &amp; Direct Transactional Revenue</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456631980644-SN1IJE933ZLXLKGRV7FV/image-asset.jpeg</image:loc>
      <image:title>Blog - Yelp’s Latest Moves – Industry Expansion, Local Commerce &amp; Direct Transactional Revenue</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456631896569-JQ3INF19T3T31D7S2F8A/image-asset.png</image:loc>
      <image:title>Blog - Yelp’s Latest Moves – Industry Expansion, Local Commerce &amp; Direct Transactional Revenue</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/the-beauty-of-interactive-maps-and-visualization</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717347693-4ZJ3ITLCPPW5TEZ50O5I/image-asset.png</image:loc>
      <image:title>Blog - The Beauty of Interactive Maps and Visualization</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/25/what-mary-meekers-internet-trends-report-means-for-the-local-marketing-industry</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450254983-WLHEI5GOILT8HMC2NI3K/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450198614-7COS3OOLLXB0ENGN1E8Q/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450497198-N16RLFUIO3XYGPDLD7S4/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450658596-KCB4OPCECZRL8ZD7DYMB/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450536130-DPMLSBWTMITF54ZIG4RH/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450577896-Q36HY4D9AKD0ZKRJTHTS/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450349559-K7IFHRCISETKPJYXYR4T/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450615459-XEY1TJTRW7Q00K4TIB4Y/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456450398211-IDBNKX9JZEOUONYDZ3RI/image-asset.png</image:loc>
      <image:title>Blog - What Mary Meeker’s Internet Trends Report Means for the Local Marketing Industry</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/4t2657az9337f07s4c5q1tpfziuo69</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456716721442-HGUW6T8IZGH9YPYP9M9V/GSMI_Top-25_Social_Media_Tools_Infographic_v41.jpg</image:loc>
      <image:title>Blog - LocalVox’s Postling Software Named One of Top 25 Social Media Tools</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/3/7/hapfp4hgt4r9cd11cd2grapp8avtjc</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-03-07</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/25/local-advertising-trends-2015-infographic</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456448350024-WAENQSRB931U2E5Q9JID/image-asset.jpeg</image:loc>
      <image:title>Blog - Local Advertising Trends 2015 - Infographic</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/27/the-marketing-talent-gap-too-much-advertising-not-enough-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456625153912-9L71NOKURFS09DBP1WN7/image-asset.png</image:loc>
      <image:title>Blog - The Marketing Talent Gap: Too Much Advertising, Not Enough Marketing</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/25/localvox-goes-big-with-a-company-wide-ice-bucket-challenge-for-made-in-ny-startups</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-26</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/25/6-graphs-that-put-the-future-of-local-marketing-in-perspective</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449799098-C8ID5F7YTYYGF5ZOC6TF/Local-Internet-Marketing-Grade-Averages.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449560193-99MTXWTIAZN3V45UAV1H/image-asset.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449514478-4L14XNZKNY2LBHL8JAA3/image-asset.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449633499-RDO0T4VSUB9VZDL0FI8N/image-asset.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449827136-6L5KWSJHA7RV41PKP4HH/image-asset.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449478141-QWGG145VIYKDC25URXT4/image-asset.png</image:loc>
      <image:title>Blog - 6 Graphs That Put the Future of Local Marketing in Perspective</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/the-separation-of-church-and-state-is-killing-local-newspapers-advertorial-content-marketing-is-the-solution</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/content-marketing-is-about-influencing-the-zero-moment-of-truth</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717665682-DR37P9BABL4A18ZGYGLE/image-asset.png</image:loc>
      <image:title>Blog - Content Marketing is About Influencing the Zero Moment of Truth</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717526936-M7XXN3U4V5JXN3EWWA9D/image-asset.png</image:loc>
      <image:title>Blog - Content Marketing is About Influencing the Zero Moment of Truth</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717607823-TVVCQRTLV8010HY1IUC8/image-asset.png</image:loc>
      <image:title>Blog - Content Marketing is About Influencing the Zero Moment of Truth</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/daily-deals-are-they-the-future-of-local-commerce-or-gone-by-2015</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/3/7/why-local-newspapers-struggle-with-the-digital-marketing-services-migration</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-03-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1457378505756-F835IUPM186YV9KZXZYN/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Local Newspapers Struggle with the Digital Marketing Services Migration</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1457378479443-H9YRAPTPMN5S7XZZ9EFK/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Local Newspapers Struggle with the Digital Marketing Services Migration</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1457378407760-2HLXUYTJLUYBT4I67MAP/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Local Newspapers Struggle with the Digital Marketing Services Migration</image:title>
      <image:caption>Source:WebAdvantage.net</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/25/first-data-and-localvox-closing-the-loop-between-online-marketing-and-local-transactions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449090989-VDLEOOVG6SM5CHGSG3CW/image-asset.png</image:loc>
      <image:title>Blog - First Data and LocalVox: Closing the Loop Between Online Marketing and Local Transactions</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456448952086-P2OJ321NFLHQXA0TU7IN/image-asset.png</image:loc>
      <image:title>Blog - First Data and LocalVox: Closing the Loop Between Online Marketing and Local Transactions</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456449040587-UZRCPWCLKI7JAQI2GW5V/image-asset.png</image:loc>
      <image:title>Blog - First Data and LocalVox: Closing the Loop Between Online Marketing and Local Transactions</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456448998908-XIISIQ9ZZ2FC7VFHCEL1/image-asset.png</image:loc>
      <image:title>Blog - First Data and LocalVox: Closing the Loop Between Online Marketing and Local Transactions</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/27/how-apple-maps-stole-23-million-users-from-google-maps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456614932817-J2UMA25GW8HMY119XYCC/image-asset.png</image:loc>
      <image:title>Blog - How Apple Maps Stole 23 Million Users From Google Maps</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456614962187-1TMPZ3BNMJHJIEO83BWI/image-asset.png</image:loc>
      <image:title>Blog - How Apple Maps Stole 23 Million Users From Google Maps</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/the-struggle-of-local-internet-marketing-the-message-vs-distribution</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456718104722-4W945ZL0OWJESVDUPY03/image-asset.png</image:loc>
      <image:title>Blog - The Struggle of Local Internet Marketing: The Message vs. Distribution</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456718152591-0STAK9OTQ1IZ86C574XR/image-asset.jpeg</image:loc>
      <image:title>Blog - The Struggle of Local Internet Marketing: The Message vs. Distribution</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717909073-WRLYU02DU4R6QQ0FJP8W/image-asset.png</image:loc>
      <image:title>Blog - The Struggle of Local Internet Marketing: The Message vs. Distribution</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456717966657-7KD3HNWY5SUJMXUWVDIF/image-asset.png</image:loc>
      <image:title>Blog - The Struggle of Local Internet Marketing: The Message vs. Distribution</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456718005264-SK7EMDO4EPSFOYZP5XAK/image-asset.png</image:loc>
      <image:title>Blog - The Struggle of Local Internet Marketing: The Message vs. Distribution</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/2/28/qvb0pa5il6smms3t2c6nfhjshr2val</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456719048179-KL4WX3LK2XD776KE93OW/image-asset.png</image:loc>
      <image:title>Blog - The End of the Paid Media Addiction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456719034948-MTFG8C4C933DNRDOH518/image-asset.jpeg</image:loc>
      <image:title>Blog - The End of the Paid Media Addiction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456719012422-SHN2AZBC48344ZFFB83L/image-asset.png</image:loc>
      <image:title>Blog - The End of the Paid Media Addiction</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/7/13/how-facebook-could-dominate-local-commerce-advertising-and-news</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-13</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/8/12/whats-driving-the-5-biggest-internet-trends</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-08-13</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2016/10/18/the-4-key-principles-of-modern-product-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-10-18</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2021/2/9/2021-retail-industry-and-retail-technology-predictions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1612910146288-VNZVUVGSMPJD5CH5FVBD/2021%2Bretail%2Band%2Bretail%2Btech%2Bpredictions.png</image:loc>
      <image:title>Blog - 2021 Retail Industry And Retail Technology Predictions</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/2022/1/18/2022-retail-and-retail-technology-predictions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/e9422af1-b7e1-4fa5-9411-365029ddf115/2022%2BRetail%2BTechnology%2BPredictions.png</image:loc>
      <image:title>Blog - 2022 Retail And Retail Technology Predictions - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/category/Press</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/digital+marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/health+insurance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/advertising</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/semantics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/customer+retention</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/brand+loyalty</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/traditional+media</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/balance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/liberty</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/latin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/poverty</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/fear</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/linking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/suicide</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/uniques</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/YouTube</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/baseball</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/iPhone</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/gay+pride</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/epoisses+cheese+gourmand</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/love</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/donations</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Chris+Daggett</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/complacency</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/teaching</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/talking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/fireworks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Mark+Cuban</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/pope+intolerance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/homophily</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/seth+godin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/healthcare</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/red+meat</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/brand+marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/bully</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/violence</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/innovation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/campaign+finance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/male+eating+disorders</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/words</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/health</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/american+government</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/food</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/chivalry</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/toilet+seat</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/web+analytics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/future</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/pacific+electric+eel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/visualization</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Apple+iPad+educational+gaming</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/social+networking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/independence</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/real+time+ad+optimization</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/scuba+diving</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/social+web</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/distributed+computing+pattern+matching+human+processing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Facebook</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/waste</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/murder</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/stereotypes</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Internet+structure</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/garbage</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/online+video+instruction</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/democracy+Naomi+Wolf+Obama+Bush+Constitution</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Facebook+iTunes+Micropayments+Apple+Google+Amazon+PayPal</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/digital+media</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/ignorance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/aspiration</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/metabolism</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/party</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/voting+espionage</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/politics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/pacemaker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/steak</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/foursquare</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/4th+of+july</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/content</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/myspace</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/apple</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/health+policy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/happiness</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/NYC</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/direction</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/racism</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/cloaker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/NJ+Governor</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/personal+challenge</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/sports</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Election+Reform</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/recycling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/Faith</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/technology</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/permission+marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/environment</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/internet+advertising</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/truth</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/microsoft+innovation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/gravity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/blog/tag/steroids</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/books-i-recommend</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119178091-WD2FRQKKJDUO6C3N885Q/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Blue Ocean Strategy - W. Chan Kim and Renée Mauborgne</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119265107-CECLPZUXRFTCPX8CXGTS/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - The Design of Everyday Things - Donald A. Norman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117527920-4ER6KCKL7OURWUS6WVHM/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Permission Marketing - Seth Godin</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118726069-I76VWQY7FHRCZOGHZKTA/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - SPIN Selling - Neil Rackham</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117991588-XAWNPK1QILDITABA3GR5/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - The Hard Things About Hard Things - Ben Horowitz</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823036220-7RZZJUQMDGCZ31S434L2/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Made To Stick - Chip Heath and Dan Heath</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823324708-8BCNOITM55QPTHDL9GC0/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Setting the Table - Danny Meyer</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118056079-582DG5M85YU3Q8VHLVQR/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - The Lean Startup - Eric Ries</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823455503-S4F1C9F7E0CRP6W32Z9J/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - The War of Art - Steven Pressfield</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823528198-0LK3J975VDDHQV123E6Y/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - The Innovator's Dilemma - Clayton M. Christensen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117147480-MJWZ19PTIQSS57AAVWS6/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Zero to One - Peter Thiel</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117201979-SSXSQ1H0QTCAMIUJPI0C/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Thinking Fast and Slow - Daniel Kahneman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117259107-Y8LCEUNI6ADF4OXREKRH/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Give and Take - Adam Grant</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117480429-0H89QPMUIDJDCS1ME1HB/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - What Would Google Do - Jeff Jarvis</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117586949-MYR5SYX85I9MA7939F51/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Scaling Up - Verne Harnish</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118140045-JK8TQJ36AR7MHH8TWI6O/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Business Model Generation - Alexander Osterwalder</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118202596-O5VZS4Z8GW3Z586HD02T/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Rework - Jason Fried and David Heinemeier Hansson</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118264188-BC50I1A5LXBR2LMGVPGY/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Tribal Leadership - Dave Logan and John King</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118332705-D1304TM4Y3QEUMASV4LJ/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Influence: The Psychology of Persuasion - Robert B. Cialdini</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118829233-ILJDC5H16E01Y771A4G1/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Venture Deals - Brad Feld and Jason Mendelson</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118910318-W8M0O5PWTC2MQW83XJ9Q/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Getting Things Done - The Art of Stress Free Productivity - David Allen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118995938-8J84P2H8OHFDWNONFVDC/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - Presentation Zen - Garr Reynolds</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119091319-WAI3OW38J0B77W9RGBTQ/image-asset.jpeg</image:loc>
      <image:title>Books I Recommend - 3-d Negotiation: Powerful Tools to Change the Game in Your Most Important Deals -  David A. Lax and James K. Sebenius</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455826739336-219JQVRRV8TM1HLE6VFS/istock-18586699-monkey-computer_wide-b549011bc9eacc7431d89ca042874c1e9950c1ac.jpg</image:loc>
      <image:title>Books I Recommend</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/events</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/events/2016/2/17/testing-event-1</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-02-17</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-07-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455753487953-403Z07XDMSXZN45U3C26/tech_press_logos.png</image:loc>
      <image:title>Press</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/18/native-advertising-isnt-a-dirty-word-even-on-the-new-york-times</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/21/best-advice-i-ever-got-trevor-sumner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/21/localvox-named-a-top-10-seo-solution-provider</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/9-things-true-leaders-never-do-when-their-business-hits-a-bump-in-the-road</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/what-is-one-unusual-element-of-your-onboarding-process</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/12-question-to-ask-your-happiest-customers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/15-top-tech-jobs-of-2016</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/11-precautions-to-take-before-selling-your-company</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/10-usability-considerations-for-your-mobile-app</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/3-tips-to-help-small-businesses-get-more-customers-in-a-post-google-search-world</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/the-secret-to-success-in-local-saying-no</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/17-ways-to-strengthen-your-personal-brand-through-networking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/dont-make-these-common-mistakes-when-raising-business-funding</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/6-ways-local-merchants-can-compete-in-organic-search-results</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/how-to-drum-up-excitement-for-your-webinars</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/ask-the-entrepreneur-how-to-best-hire-and-hr-pro</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/15-ways-to-vet-a-smart-investor</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/17/12-simple-ways-to-improve-your-website</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/3/3/seven-traits-agency-executives-should-look-for-in-their-next-hire</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/2/29/eight-elements-to-consider-before-launching-your-content-marketing-strategy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/3/29/seven-ways-brands-can-gain-more-facebook-fans-organically</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/4/12/seven-rules-for-digital-copywriting-all-brands-should-follow</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-04-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/5/5/9-simple-ways-to-maximize-your-customer-survey-results</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/6/9/nine-ways-to-build-your-brand-even-if-your-industry-isnt-sexy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2016/6/9/how-facebook-could-dominate-local-commerce-and-advertising</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2017/1/19/the-4-key-principles-of-modern-product-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2017/9/28/whats-holding-us-back-from-making-our-voice-first-sci-fi-fantasy-a-reality</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/three-simple-tips-for-retailers-to-thrive-this-holiday-season</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/the-c-suite-interview-with-trevor-sumner-ceo-of-perch-interactive</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/the-facts-and-myths-of-the-retail-apocalypse-that-isnt-approaching</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/the-state-of-fashion-how-tech-is-reshaping-the-apparel-industry</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/3/interview-a-macys-fragrance-experience-points-to-the-future-of-the-department-store</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/spotlight-series-podcast-interview-with-perch-ceo-trevor-sumner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-04-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/2/making-the-in-store-experience-memorable-with-trevor-sumner-of-perch-interactive</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2019/4/3/perch-ceo-trevor-sumner-talks-the-future-of-retail-on-cheddar</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/with-digital-in-mind-what-is-the-future-of-in-store-retail</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/podcast-why-its-time-to-ditch-looping-media-on-retail-digital-signage</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/us-chamber-smells-like-innovation-macys-blends-online-and-in-store-experience-at-digital-fragrance-bars</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/qampa-trevor-sumner-ceo-of-perch-and-i-discuss-the-future-of-in-store-retail-and-iot</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/chargeitspot-interview-with-trevor-sumner-ceo-of-perch</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/retail-isnt-dead-an-interview-with-perch-interactives-trevor-sumner-98</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/podcast-what-does-the-store-of-the-future-look-like-trevor-sumner-ceo-of-perch</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2020/3/15/wall-street-journal-the-power-of-combining-5g-and-ai</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/9/28/raydiants-acquisition-of-perch-marks-major-milestone-for-the-retail-industry</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/ai-in-retail-podcast-retail-media-networks-as-the-third-wave-of-advertising-and-the-largest</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/ai-in-retail-podcast-whats-driving-innovation-and-opportunity-in-retail-featuring-carol-spieckerman</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/reinventing-retail-the-struggle-between-the-store-of-the-future-and-the-reality-of-now</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/iot-for-all-podcast-what-does-the-store-of-the-future-look-like</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/what-just-happened-podcast-ceo-trevor-sumner-talks-retail-media-networks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/intentwise-podcast-retail-medias-next-frontier-in-store</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/omni-talk-spotlight-series-podcast-interview-with-perch-ceo-trevor-sumner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/heard-on-the-street-episode-19-fusing-the-best-of-online-and-offline-shopping-with-trevor-sumner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/the-c-suite-interview-with-trevor-sumner-ceo-of-perch-interactive</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/retail-isnt-dead-an-interview-with-perchs-trevor-sumner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/exploring-the-future-of-immersive-retail-experiences-with-wayfair-rampd-dir-shrenik-sadalgi</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/walking-the-line-between-creepy-and-helpful-the-challenge-for-digital-marketers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/can-physical-stores-compete-with-the-convenience-of-online-shopping</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/retail-experts-to-watch-in-2023</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/rethink-retail-announces-its-2023-top-retail-influencers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/rethink-retail-announces-its-2022-top-retail-influencers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/rethink-retail-top-influencers-2021</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/retail-tech-innovation-names-its-top-100-retail-tech-influencers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/retail-tech-innovation-hub-announces-top-50-retail-technology-influencers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/retail-tech-innovation-hub-announces-top-50-retail-technology-influencers-ee78p</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2023/10/1/conversations-on-retail-retail-technology-series-your-share-of-the-168-billion-in-store-digital-media-opportunity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-01</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2024/7/2/rethink-retail-names-its-2024-top-retail-experts</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2024/7/2/retail-tech-innovation-hub-names-its-top-100-retail-tech-influencers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/2024/7/2/ai-in-retail-podcast-matthew-adam-smith-on-the-ai-advantage-in-personalized-retail-experiences</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-03</lastmod>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/tag/Awards</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/tag/Authored+Article</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/tag/Video</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/tag/Article</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/press/tag/Podcast</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>http://trevorsumner.com/cuba-photos</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416345-OH7ZD6K5H7JKOEMQPE7F/31.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Art was also a key part of the experience from handcrafts to graffiti to murals. Everywhere we went stories were being told. As Paul Simon, we saw "angels in the architecture."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416345-OH7ZD6K5H7JKOEMQPE7F/31.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Art was also a key part of the experience from handcrafts to graffiti to murals. Everywhere we went stories were being told. As Paul Simon, we saw "angels in the architecture."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405094-5CRGO9U7W5MJ3NS5VQGA/2.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>My favorite new friend, Troy aka Dabba Dabba, showing off his cuba outfit on the hood of this gorgeous car.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405339-C9VDEDTP4F9LKIU4YRGL/3.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Contrary to what one might think, Cubans love Americans. In several conversations we have had, although they are taught to hate us, as a people, they are very amicable and almost incapable of hating someone based on that propaganda. Everywhere we turned, we were greeted as "Amigos de Cuba".</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405297-X6CFESSC5C0S5VXO7PF8/4.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Fear and loathing as the boys cruise through the heavily wooded parks where we found evidence of Santaria rituals in the public parks.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405502-LK44KR385FOWPWT9E0AE/5.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>What can you say. That's my girl.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405603-2VST9640JU93IGFULLBS/6.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>When Havana Club Rum is cheaper than water, the drinks were unbelievably good. Just 2 minutes after ridiculing Wiley for wanting a daiquiri, I switched to these lemon daiquiris which were probably the best drink of the entire vacation. And as for Emre, he pulled Cuba off in inspiring fashion. Look at that creepy mustache and floral print shirt. He's got CIA written all over him.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406139-PKLFHJT7IBIIQMQH26HV/7.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Havana is home to legendary spots of luxurious times of old, including the Riviera which was partly owned by Lucky Luciano. There is a lot of old mob influence and we regularly had Rat Pack music playing as we cruised down the highways.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405987-OJE8ZTCPX1CH9GBQAHQ2/8.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The colors of Cuba are so bright. And so were we!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406176-GAATB05HFHZ1NO86V3TQ/9.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Emily just killed it with her Cuba styled outfits. Often wearing white with splashes of color was a great way to stand out and co-exist with Havana's bright pastels, and aged street corners.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406516-AXG21P86SYBCJMP9FT6T/10.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The buildings of Cuba are absolutely gorgeous. Intricate molding, amazing terraces in both French and Spanish styles. But...</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406473-1ICAU4OQYGC6ZPXOWLZJ/11.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>But most of these mansions have degraded into just facades. With the revolution, all of the wealthy left cuba, and so many beautiful buildings were left to decay without money for upkeep. The rich evacuated whole neighborhoods like Verdado, leaving mansions that are now multiple family homes. The contrast between external and internal is striking in all aspects of Cuban life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407158-9J744EO6M7FKZXO5CPKG/12.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Sitting in the squares of Havana gives a view into how the architectures come together. Relaxed, open and friendly.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407135-70V2QBUZ4CHHO6XZ3GLI/13.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>A giant sculpture by Cuba's most famous artist, Kcho, is made out of rafts and parts of failed attempts to escape. His artwork heavily uses such imagery to create sureal scenescapes that capture both the hope and futility of the Cuban situation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407833-1BG55UBNMBHDA32GJSVO/14.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>I had to post this one. This is Dabba Dabba (aka Troy) who clearly was upset that there was no Bordeaux on the wine list.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407862-27GJLJEA412HWWRCVXKJ/15.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Cuban art is striking, colorful and blunt.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408255-WW3BJL9LCURZK57JVURO/16.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>No one rocks a horse better than Emre. You can't help but look baller smoking a cigar on horseback.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408330-QELR7KCZ0ANS2Y7WFN5X/17.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Tobacco leaves are a primary crop with sugar. Fascinating to see the process in the countrysides of drying leaves and prepping them for cigar manufacturing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408998-QILUX61O9LGZ08ZVUACU/18.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>In the country side, we had a Cuba Libre Naturals, made with honey instead of sugar. I highly recommend them. It's very clear how this drink made it's way among the farmers as it required so little yet was so refreshing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409022-CN24LF9CNF4WU6DFDTFJ/19.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>A local farmer rolled us cigars sealed with that same honey and they were by far the most smooth and flavorful cigars I've ever had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409155-KGXH1YYZVS4NDC5F5RA9/20.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>After our trek on horseback we spelunked into a cave that went back about half a kilometer to an underground river that we swam in. Unfortunately it was too dark to capture, but one of the most amazing and solemn moments was sitting on a rock shelf in this still underwater pond, with the reflection of the cave ceiling in the water giving the illusion that the water had impossible depth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409396-BWTNI8OKTDB4DQ0WVK0Y/21.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Emily on horseback is a sight to see. Of course, no one told Rebecca Minkoff that her purses needed to endure a trot or gallup. Here she is approaching the "house" where farmers dry tobacco leaves.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409456-YHUK2WBHODVA22J8BJ3Q/22.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Wiley, of course brought his guitar and serenaded all those who would listen. It worked out in his favor as he got pulled up on stage on New Years to play with a local band. Needless to say, he killed it. Everywhere we went, we heard music. Down the side streets, in the squares, everywhere.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409931-25P2RWKQ6TA9M1GVU3ZB/24.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The stark imagery of Cuba is contrasted by the muted clothing of locals. With so many in poverty, the bare essentials were more norm, even in more elegant neighborhoods.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111410085-Y8XEP339A8O63HGQZ1NB/25.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>I just love this crew. That's all.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111412887-3MXVRTZAD7EJCJDD6TFF/26.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Although mostly the cars, the prevalence of American imagery as a symbol of aspiration was everywhere. Apple logos were everywher even though Apple products were not. It brought us back to a time where imagery and logos carried such power and meaning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413126-TF8I4TRKV01I7ASQY4PH/27.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>It seems everywhere is under construction. But on closer inspection, many of these construction sites are really just about supporting the structures from falling down. How long has this been up there such that such ivy has grown into it? The cultural importance of preservation was prevalent everywhere.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413520-DZ8UO28K7Q8UIL869GWA/28.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Cuba is a country with such color, such vibrancy, such resilience and at the same time so much pain. Walks through less touristy neighborhoods give a much fuller sense of the Cuba existence. In a thoughtful talk with Reuben, our AirBNB owner in Trinidad, he said, "The Cuban people are happy. I don't know why, but we are happy."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413764-LZXIMN3F688EKP65X8O6/29.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The architecture and detail within the buildings rivaled the edifices. These pictures only provide glimpses into the splendor and lavishness that must have been the Cuba of old.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416432-4XK79UK0HHSE68BGLLBQ/30.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Here I caught a reflection of and old building through one of the only more modern ones. Reminds me of an Ira L Black photograph that I liked a lot. Of course, his was better.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416846-MHAIMS9P0FPPPA5ULDD7/32.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The art of Cuba is defiant and existentially challenging. Emily and I bought this piece by Javier Guerra, one of the most famous artists in Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416816-UQGHEE6SQQRARNCQEBIM/33.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The contrast between the bright colors and the cold realities are the essence of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418009-SZEGJ9YJO6FDWLP713AY/34.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The outfits at the Tropicana were just out of this world. An amazing performance with brilliant splashes of color at every turn.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418625-DMQ7LLKF9F856YWW461U/35.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>And dancing ladies adorning the walls of course</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418489-FXFV9Z9LV3IG6H8AHHT0/36.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>At the Tropicana, we saw garrish outfits, you know like when you need to go out in a dark place but want to be fancy - you must wear your favorite chandelier.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419089-BBSSZ7PQ7U0UYBUVMJ8V/37.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The decorative interiors everywhere we went were simply stunning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419032-K3S4YXDGYKD435EOVSXY/38.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>This is the view from a Spanish style house from an owner who wanted to bring some of the architecture of the Alhambra to Cuba. As beach towns go, Cienfuegos has fabulous views.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111420082-J788SH9T8BY8VBK8QZM0/39.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Poverty manifests in so many ways. The happiness of these kids hoola hooping with tires is emblematic of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419958-TINO5GOUTVUCUPLNQTPF/40.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>And of course, there are lots of propaganda posters, although few that directly bashed the US as this one did. Mostly they were about the power of the "towns." The rebels took refuge in the mountains and united the people in those inaccessible towns. Empowering and honoring everyone, including the small town citizen was criticial not only to the resistance, but also to the valuing of all the people that support the agrarian society.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111420823-6301JD8452EEPUVBN3W1/41.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>As you walk across ruin, you can find so much splendor.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421415-VKJTXXPAE1QS9FCLPXVW/42.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Emily always looking her best, staring into one of our many beautiful sunsets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421585-CWVL284Q2BX2WZ6DHP52/43.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>At night, old streetlights cast yellow hues everywhere, taking you back to a time before the purity of modern lighting or the artificiality of energy efficient bulbs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421872-T0GWJ0OA5DKPLUQTLZV4/44.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Old men would routinely gather to play dominoes, even setting up tables in active streets such as these. These men were more enduring than the cars and commerce passing them by.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111422382-CGMELOILFJ16YH0UODLE/45.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Well, I would never sleep in this bed. Throughout Cuba, many collect important historical items or religious ones. We tried to connect with a doctor, who unfortunately is such an alcoholic that he was always out drinking and never made it home for several days. In a world where rum is cheaper than water, it was a reminder of the dark side of the industry.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111422824-7V198I2ESJ3ZHLE6NMAL/46.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>So many beautiful sunsets that highlighted the pastels of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111423539-BHGVBA5M868TXWDM7QDO/47.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>The main cemetary in Havana is very much worth a visit. Here Emily leaves a wish based on a local legend.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111423896-RJ35Q81U4BZMHFZIU63B/48.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>Imagine this as the entrance to probably the best restaurant in all of Cuba. The experience encompasses it all. Would you expect to get rabbit pate with cotton candy and apricot gelee above? Yet that is the splendor hidden among the ruins of Cuba. Such a fascinating place to explore. And if you go to Habana, you must eat at La Guarida.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111424664-4U69QS2LE7M3OY995O0G/49.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>What can you say. Wiley and I are a piece of work.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111425269-C6ZPDC19OZWPAUNHJ65P/50.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>As we headed to the airport, we stopped by Hemingway's house where they were feeding sugar cane, lime and pineapple through a manual press for use in creating mojitos. Needless to say, that's the best damn mojito we ever had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111425414-SDT6JJM7Y5SOI17OZTK7/51.jpg</image:loc>
      <image:title>Cuba Photos</image:title>
      <image:caption>And this is Hemingway's typewriter...</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/investments</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-07-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596992392946-9OUHQJQ54L5FNWDKNA2I/sayspring%2Blogo.jpg</image:loc>
      <image:title>Investments - Sayspring</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Strong founder with previous successful exit, voice space exploding and early, easily understood problem space and solution. Status: Acquired by Adobe after ~12 months for a considerable multiple return.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596992392946-9OUHQJQ54L5FNWDKNA2I/sayspring%2Blogo.jpg</image:loc>
      <image:title>Investments - Sayspring</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Strong founder with previous successful exit, voice space exploding and early, easily understood problem space and solution. Status: Acquired by Adobe after ~12 months for a considerable multiple return.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416021-NBV72APH31S2TO0WGB0V/coolr+logo.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416075-23NEGHNROZVNPYD67527/LocalVox_Square_1100x1100.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416458-I9ZXLVS9L0TW2B9EMAAC/myro+logo.jpg</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416485-84A1QROLQQS3YG3XZNFJ/perch-interactive-squarelogo-1543869148037+%281%29.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417819-NJ8GAD6W314AN1VOWP6R/Lynq-Logo-web-300x300.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417095-I9YIIAXHOTVIPSTQQTS6/southsuite+software.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417996-OHG50D5JX830CO9BZ2BY/codota.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443294-P1YJ459PMWA7KI1PP4G4/Screen+Shot+2020-08-09+at+3.42.45+PM.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443319-2957F44QTWOVJADETNLX/Screen+Shot+2020-08-09+at+1.54.19+PM.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443931-L5APOR4H20QBTSVYUVLJ/Screen+Shot+2020-08-09+at+1.21.52+PM.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/56afb4e7b654f982ec133b68/5f302b650c19916a4270c063/5f3081ab00808376d3d90d12/1720581344989/</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769087127-48GYMCM4I0U06NFOTEFT/image-asset.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769218790-STE4J4Q6RQR9D8I6SF23/packsmith+logo.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769484223-G8TJV202SE7JUN1H1UBX/carro+logo.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770586094-KELUOVSNXZ7TNDQ1P3HW/norbert+health.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770623043-SKTVHE79VJG9AO6OMGGB/Adelaide-650-logo.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770736630-4U886A3CUWMAXT4UFC52/augmodo-logo-500x200.jpg</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1720581289088-1Y5ENY10J4KFB2MTRVKW/image-asset.jpeg</image:loc>
      <image:title>Investments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/138763d4-8e30-43dc-b1f8-b37564b423d9/image-asset.png</image:loc>
      <image:title>Investments</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/intro</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2024-07-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596992392946-9OUHQJQ54L5FNWDKNA2I/sayspring%2Blogo.jpg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Sayspring</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Strong founder with previous successful exit, voice space exploding and early, easily understood problem space and solution. Status: Acquired by Adobe after ~12 months for a considerable multiple return.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416021-NBV72APH31S2TO0WGB0V/coolr+logo.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416075-23NEGHNROZVNPYD67527/LocalVox_Square_1100x1100.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416458-I9ZXLVS9L0TW2B9EMAAC/myro+logo.jpg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014416485-84A1QROLQQS3YG3XZNFJ/perch-interactive-squarelogo-1543869148037+%281%29.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417819-NJ8GAD6W314AN1VOWP6R/Lynq-Logo-web-300x300.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417095-I9YIIAXHOTVIPSTQQTS6/southsuite+software.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014417996-OHG50D5JX830CO9BZ2BY/codota.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443294-P1YJ459PMWA7KI1PP4G4/Screen+Shot+2020-08-09+at+3.42.45+PM.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443319-2957F44QTWOVJADETNLX/Screen+Shot+2020-08-09+at+1.54.19+PM.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014443931-L5APOR4H20QBTSVYUVLJ/Screen+Shot+2020-08-09+at+1.21.52+PM.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/56afb4e7b654f982ec133b68/5f302b650c19916a4270c063/5f3081ab00808376d3d90d12/1720581344989/</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769087127-48GYMCM4I0U06NFOTEFT/image-asset.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769218790-STE4J4Q6RQR9D8I6SF23/packsmith+logo.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719769484223-G8TJV202SE7JUN1H1UBX/carro+logo.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770586094-KELUOVSNXZ7TNDQ1P3HW/norbert+health.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770623043-SKTVHE79VJG9AO6OMGGB/Adelaide-650-logo.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719770736630-4U886A3CUWMAXT4UFC52/augmodo-logo-500x200.jpg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1720581289088-1Y5ENY10J4KFB2MTRVKW/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/138763d4-8e30-43dc-b1f8-b37564b423d9/image-asset.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456125410368-V520FX1D8TJAU6E41SU4/image-asset.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455570675783-ZQZ70I6UV1JG6FG6QIGA/24535_344040972061_704481_n+copy.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/eb305cd9-e3ac-4af8-b68f-6ce4ff9accdd/great+teams+big+markets+early+version.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/d86fd0a3-db6e-4859-b65e-146e14f19466/Leadership+By+Personal+example.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119178091-WD2FRQKKJDUO6C3N885Q/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Blue Ocean Strategy - W. Chan Kim and Renée Mauborgne</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119265107-CECLPZUXRFTCPX8CXGTS/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - The Design of Everyday Things - Donald A. Norman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117527920-4ER6KCKL7OURWUS6WVHM/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Permission Marketing - Seth Godin</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118726069-I76VWQY7FHRCZOGHZKTA/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - SPIN Selling - Neil Rackham</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117991588-XAWNPK1QILDITABA3GR5/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - The Hard Things About Hard Things - Ben Horowitz</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823036220-7RZZJUQMDGCZ31S434L2/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Made To Stick - Chip Heath and Dan Heath</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823324708-8BCNOITM55QPTHDL9GC0/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Setting the Table - Danny Meyer</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118056079-582DG5M85YU3Q8VHLVQR/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - The Lean Startup - Eric Ries</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823455503-S4F1C9F7E0CRP6W32Z9J/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - The War of Art - Steven Pressfield</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455823528198-0LK3J975VDDHQV123E6Y/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - The Innovator's Dilemma - Clayton M. Christensen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117147480-MJWZ19PTIQSS57AAVWS6/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Zero to One - Peter Thiel</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117201979-SSXSQ1H0QTCAMIUJPI0C/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Thinking Fast and Slow - Daniel Kahneman</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117259107-Y8LCEUNI6ADF4OXREKRH/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Give and Take - Adam Grant</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117480429-0H89QPMUIDJDCS1ME1HB/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - What Would Google Do - Jeff Jarvis</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456117586949-MYR5SYX85I9MA7939F51/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Scaling Up - Verne Harnish</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118140045-JK8TQJ36AR7MHH8TWI6O/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Business Model Generation - Alexander Osterwalder</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118202596-O5VZS4Z8GW3Z586HD02T/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Rework - Jason Fried and David Heinemeier Hansson</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118264188-BC50I1A5LXBR2LMGVPGY/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Tribal Leadership - Dave Logan and John King</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118332705-D1304TM4Y3QEUMASV4LJ/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Influence: The Psychology of Persuasion - Robert B. Cialdini</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118829233-ILJDC5H16E01Y771A4G1/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Venture Deals - Brad Feld and Jason Mendelson</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118910318-W8M0O5PWTC2MQW83XJ9Q/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Getting Things Done - The Art of Stress Free Productivity - David Allen</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456118995938-8J84P2H8OHFDWNONFVDC/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - Presentation Zen - Garr Reynolds</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456119091319-WAI3OW38J0B77W9RGBTQ/image-asset.jpeg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker - 3-d Negotiation: Powerful Tools to Change the Game in Your Most Important Deals -  David A. Lax and James K. Sebenius</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455570887431-HEI03HL6CBLB0K7BWN2E/American+Heart+Association.jpg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/041d9fb2-9dd1-4d98-97b0-e16694f1b71a/Square+Headshot+PInk+Shirt+2024.jpg</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456124951485-CFEDP7D20CGNTSZKYD15/image-asset.png</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1719765516944-K1WKRHLX4SNUP44NEU14/Trevor+Sumner_1336+%C2%A9+Ira+L.+Black++%281%29.JPG</image:loc>
      <image:title>Trevor Sumner, Technologist, Adventurer, New Yorker</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/adventures</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456414376551-ZXWC0TRLYCXTIFSP4SD0/image-asset.png</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416345-OH7ZD6K5H7JKOEMQPE7F/31.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Art was also a key part of the experience from handcrafts to graffiti to murals. Everywhere we went stories were being told. As Paul Simon, we saw "angels in the architecture."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405094-5CRGO9U7W5MJ3NS5VQGA/2.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>My favorite new friend, Troy aka Dabba Dabba, showing off his cuba outfit on the hood of this gorgeous car.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405339-C9VDEDTP4F9LKIU4YRGL/3.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Contrary to what one might think, Cubans love Americans. In several conversations we have had, although they are taught to hate us, as a people, they are very amicable and almost incapable of hating someone based on that propaganda. Everywhere we turned, we were greeted as "Amigos de Cuba".</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405297-X6CFESSC5C0S5VXO7PF8/4.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Fear and loathing as the boys cruise through the heavily wooded parks where we found evidence of Santaria rituals in the public parks.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405502-LK44KR385FOWPWT9E0AE/5.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>What can you say. That's my girl.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405603-2VST9640JU93IGFULLBS/6.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>When Havana Club Rum is cheaper than water, the drinks were unbelievably good. Just 2 minutes after ridiculing Wiley for wanting a daiquiri, I switched to these lemon daiquiris which were probably the best drink of the entire vacation. And as for Emre, he pulled Cuba off in inspiring fashion. Look at that creepy mustache and floral print shirt. He's got CIA written all over him.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406139-PKLFHJT7IBIIQMQH26HV/7.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Havana is home to legendary spots of luxurious times of old, including the Riviera which was partly owned by Lucky Luciano. There is a lot of old mob influence and we regularly had Rat Pack music playing as we cruised down the highways.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111405987-OJE8ZTCPX1CH9GBQAHQ2/8.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The colors of Cuba are so bright. And so were we!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406176-GAATB05HFHZ1NO86V3TQ/9.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Emily just killed it with her Cuba styled outfits. Often wearing white with splashes of color was a great way to stand out and co-exist with Havana's bright pastels, and aged street corners.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406516-AXG21P86SYBCJMP9FT6T/10.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The buildings of Cuba are absolutely gorgeous. Intricate molding, amazing terraces in both French and Spanish styles. But...</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111406473-1ICAU4OQYGC6ZPXOWLZJ/11.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>But most of these mansions have degraded into just facades. With the revolution, all of the wealthy left cuba, and so many beautiful buildings were left to decay without money for upkeep. The rich evacuated whole neighborhoods like Verdado, leaving mansions that are now multiple family homes. The contrast between external and internal is striking in all aspects of Cuban life.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407158-9J744EO6M7FKZXO5CPKG/12.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Sitting in the squares of Havana gives a view into how the architectures come together. Relaxed, open and friendly.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407135-70V2QBUZ4CHHO6XZ3GLI/13.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>A giant sculpture by Cuba's most famous artist, Kcho, is made out of rafts and parts of failed attempts to escape. His artwork heavily uses such imagery to create sureal scenescapes that capture both the hope and futility of the Cuban situation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407833-1BG55UBNMBHDA32GJSVO/14.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>I had to post this one. This is Dabba Dabba (aka Troy) who clearly was upset that there was no Bordeaux on the wine list.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111407862-27GJLJEA412HWWRCVXKJ/15.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Cuban art is striking, colorful and blunt.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408255-WW3BJL9LCURZK57JVURO/16.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>No one rocks a horse better than Emre. You can't help but look baller smoking a cigar on horseback.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408330-QELR7KCZ0ANS2Y7WFN5X/17.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Tobacco leaves are a primary crop with sugar. Fascinating to see the process in the countrysides of drying leaves and prepping them for cigar manufacturing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111408998-QILUX61O9LGZ08ZVUACU/18.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>In the country side, we had a Cuba Libre Naturals, made with honey instead of sugar. I highly recommend them. It's very clear how this drink made it's way among the farmers as it required so little yet was so refreshing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409022-CN24LF9CNF4WU6DFDTFJ/19.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>A local farmer rolled us cigars sealed with that same honey and they were by far the most smooth and flavorful cigars I've ever had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409155-KGXH1YYZVS4NDC5F5RA9/20.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>After our trek on horseback we spelunked into a cave that went back about half a kilometer to an underground river that we swam in. Unfortunately it was too dark to capture, but one of the most amazing and solemn moments was sitting on a rock shelf in this still underwater pond, with the reflection of the cave ceiling in the water giving the illusion that the water had impossible depth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409396-BWTNI8OKTDB4DQ0WVK0Y/21.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Emily on horseback is a sight to see. Of course, no one told Rebecca Minkoff that her purses needed to endure a trot or gallup. Here she is approaching the "house" where farmers dry tobacco leaves.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409456-YHUK2WBHODVA22J8BJ3Q/22.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Wiley, of course brought his guitar and serenaded all those who would listen. It worked out in his favor as he got pulled up on stage on New Years to play with a local band. Needless to say, he killed it. Everywhere we went, we heard music. Down the side streets, in the squares, everywhere.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111409931-25P2RWKQ6TA9M1GVU3ZB/24.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The stark imagery of Cuba is contrasted by the muted clothing of locals. With so many in poverty, the bare essentials were more norm, even in more elegant neighborhoods.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111410085-Y8XEP339A8O63HGQZ1NB/25.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>I just love this crew. That's all.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111412887-3MXVRTZAD7EJCJDD6TFF/26.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Although mostly the cars, the prevalence of American imagery as a symbol of aspiration was everywhere. Apple logos were everywher even though Apple products were not. It brought us back to a time where imagery and logos carried such power and meaning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413126-TF8I4TRKV01I7ASQY4PH/27.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>It seems everywhere is under construction. But on closer inspection, many of these construction sites are really just about supporting the structures from falling down. How long has this been up there such that such ivy has grown into it? The cultural importance of preservation was prevalent everywhere.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413520-DZ8UO28K7Q8UIL869GWA/28.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Cuba is a country with such color, such vibrancy, such resilience and at the same time so much pain. Walks through less touristy neighborhoods give a much fuller sense of the Cuba existence. In a thoughtful talk with Reuben, our AirBNB owner in Trinidad, he said, "The Cuban people are happy. I don't know why, but we are happy."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111413764-LZXIMN3F688EKP65X8O6/29.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The architecture and detail within the buildings rivaled the edifices. These pictures only provide glimpses into the splendor and lavishness that must have been the Cuba of old.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416432-4XK79UK0HHSE68BGLLBQ/30.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Here I caught a reflection of and old building through one of the only more modern ones. Reminds me of an Ira L Black photograph that I liked a lot. Of course, his was better.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416846-MHAIMS9P0FPPPA5ULDD7/32.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The art of Cuba is defiant and existentially challenging. Emily and I bought this piece by Javier Guerra, one of the most famous artists in Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111416816-UQGHEE6SQQRARNCQEBIM/33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The contrast between the bright colors and the cold realities are the essence of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418009-SZEGJ9YJO6FDWLP713AY/34.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The outfits at the Tropicana were just out of this world. An amazing performance with brilliant splashes of color at every turn.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418625-DMQ7LLKF9F856YWW461U/35.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>And dancing ladies adorning the walls of course</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111418489-FXFV9Z9LV3IG6H8AHHT0/36.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>At the Tropicana, we saw garrish outfits, you know like when you need to go out in a dark place but want to be fancy - you must wear your favorite chandelier.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419089-BBSSZ7PQ7U0UYBUVMJ8V/37.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The decorative interiors everywhere we went were simply stunning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419032-K3S4YXDGYKD435EOVSXY/38.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>This is the view from a Spanish style house from an owner who wanted to bring some of the architecture of the Alhambra to Cuba. As beach towns go, Cienfuegos has fabulous views.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111420082-J788SH9T8BY8VBK8QZM0/39.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Poverty manifests in so many ways. The happiness of these kids hoola hooping with tires is emblematic of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111419958-TINO5GOUTVUCUPLNQTPF/40.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>And of course, there are lots of propaganda posters, although few that directly bashed the US as this one did. Mostly they were about the power of the "towns." The rebels took refuge in the mountains and united the people in those inaccessible towns. Empowering and honoring everyone, including the small town citizen was criticial not only to the resistance, but also to the valuing of all the people that support the agrarian society.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111420823-6301JD8452EEPUVBN3W1/41.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>As you walk across ruin, you can find so much splendor.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421415-VKJTXXPAE1QS9FCLPXVW/42.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Emily always looking her best, staring into one of our many beautiful sunsets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421585-CWVL284Q2BX2WZ6DHP52/43.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>At night, old streetlights cast yellow hues everywhere, taking you back to a time before the purity of modern lighting or the artificiality of energy efficient bulbs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111421872-T0GWJ0OA5DKPLUQTLZV4/44.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Old men would routinely gather to play dominoes, even setting up tables in active streets such as these. These men were more enduring than the cars and commerce passing them by.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111422382-CGMELOILFJ16YH0UODLE/45.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Well, I would never sleep in this bed. Throughout Cuba, many collect important historical items or religious ones. We tried to connect with a doctor, who unfortunately is such an alcoholic that he was always out drinking and never made it home for several days. In a world where rum is cheaper than water, it was a reminder of the dark side of the industry.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111422824-7V198I2ESJ3ZHLE6NMAL/46.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>So many beautiful sunsets that highlighted the pastels of Cuba.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111423539-BHGVBA5M868TXWDM7QDO/47.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>The main cemetary in Havana is very much worth a visit. Here Emily leaves a wish based on a local legend.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111423896-RJ35Q81U4BZMHFZIU63B/48.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>Imagine this as the entrance to probably the best restaurant in all of Cuba. The experience encompasses it all. Would you expect to get rabbit pate with cotton candy and apricot gelee above? Yet that is the splendor hidden among the ruins of Cuba. Such a fascinating place to explore. And if you go to Habana, you must eat at La Guarida.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111424664-4U69QS2LE7M3OY995O0G/49.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>What can you say. Wiley and I are a piece of work.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111425269-C6ZPDC19OZWPAUNHJ65P/50.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>As we headed to the airport, we stopped by Hemingway's house where they were feeding sugar cane, lime and pineapple through a manual press for use in creating mojitos. Needless to say, that's the best damn mojito we ever had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456111425414-SDT6JJM7Y5SOI17OZTK7/51.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
      <image:caption>And this is Hemingway's typewriter...</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116239750-X5O81299LFUKV4198K8R/Antarctica+-+11+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116236604-S6PJC9YJ9BGAT9Y6N84M/Antarctica+-+1+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116236754-Y40Y37XDTXVC1YND2JMP/Antarctica+-+2+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237213-C4LT6E016H0EVTC8TK9U/Antarctica+-+3+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237386-C609F6S0DPI4YTRQEDRA/Antarctica+-+4+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237984-R3H59X35Y7QD8VV2QFV9/Antarctica+-+5+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116237938-7ZGDJBQYPUPD46OK5BD5/Antarctica+-+6+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238415-4NH8YLSTS1P6S8CARGTG/Antarctica+-+7+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238344-8LZLX5F69X1C4CVVJ862/Antarctica+-+8+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116238792-82COC91HGN3SGY08PDEO/Antarctica+-+9+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116239086-9VQSMG7RO8QGAWEUCL1Y/Antarctica+-+10+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116240214-AZOUZ9XX8Y52C7REJX24/Antarctica+-+12+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116240350-GKMY8U8MJ5625JYRBU9K/Antarctica+-+13+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116241026-A9GK78XGBSJAI3QL74JS/Antarctica+-+14+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116241966-C0CLN34JMSIS2MOQA7C4/Antarctica+-+15+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116242899-BE9BP0JATRMLK8RAYNF4/Antarctica+-+16+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116243134-IY66DQDRCU6843I7SIY0/Antarctica+-+17+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116244942-D57ZP2VRPUB44TXQMXOT/Antarctica+-+18+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116245092-WXGKDUWQ4LB64HDTI068/Antarctica+-+19+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116247847-G62GZHLGPKNBCB0CROUF/Antarctica+-+20+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116248715-8ZWMCZP0AZTPXVPK1W1W/Antarctica+-+21+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116248864-5NTPI86O4O33K1XLJUW3/Antarctica+-+22+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249321-APZQ1AZO38CKSR1V9E7K/Antarctica+-+23+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249734-02UOOGJ9RHHXKLSKW48F/Antarctica+-+24+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116249740-ACD9BU7K1HQT2V5ILI7K/Antarctica+-+25+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116251128-8M5GLRBV5IXPGNXPJSKZ/Antarctica+-+26+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116250980-DH6UI0G1UCBMPAGAF6ZR/Antarctica+-+27+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116253679-YFFGNV2JFAJ5BGV9QWEM/Antarctica+-+28+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116253403-SN2HK63EYBAWA3JXPYMR/Antarctica+-+29+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116255109-UH7CFP5WU4O2EI97RHNI/Antarctica+-+30+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116257950-1PTUCNHCBCX4Y661E0O2/Antarctica+-+31+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116257763-TE867BTE22D432IOQT1Q/Antarctica+-+32+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456116259360-O7X64H7FDLVKX8SJ36XQ/Antarctica+-+33+of+33.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455583492639-5DQNT2FX58PKKJTE437B/IMG_6289.jpg</image:loc>
      <image:title>Life's Great Adventures</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/press-speaking-and-advisory-roles</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-06-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456244121934-LOL4NJC3I6Y9P2DTAC6Z/image-asset.png</image:loc>
      <image:title>Press, Speaking and Advisory Roles</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456420527741-PR16K3QBNL7LTAHO626S/image-asset.png</image:loc>
      <image:title>Press, Speaking and Advisory Roles</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1554411993204-QUTY5TZL23JWHU0L7Y1D/we+make+a+life+churchill.png</image:loc>
      <image:title>Press, Speaking and Advisory Roles</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1554411897984-4ZJFYK0CQ24M29QN7SMO/Mentoring+Spielberg.png</image:loc>
      <image:title>Press, Speaking and Advisory Roles</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455824438451-W0PLZ1VQ3OBSEVBEB8SB/15146503110_02317d7e39_o.jpg</image:loc>
      <image:title>Press, Speaking and Advisory Roles</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/hire-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456503494385-0GLLYE32I952603SLJC6/image-asset.jpeg</image:loc>
      <image:title>Contact Me</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456714562322-8TL3U50KKDBKIFVG7QO8/24535_344040972061_704481_n.jpg</image:loc>
      <image:title>Contact Me</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/what-i-am-reading</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455825714046-7UDTO3Y2ESZ5BEOPAKFO/istock-18586699-monkey-computer_wide-b549011bc9eacc7431d89ca042874c1e9950c1ac.jpg</image:loc>
      <image:title>What I Am Reading</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/events-test</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-02-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5310cef7e4b08602cbfa36bf/1412689652885-P9TPK298WCTZU748L0SG/Lifestyle03.jpg</image:loc>
      <image:title>Events</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/resume-cv-experience</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-07-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456155227049-MCD3WWHRHU6KHOMH7HGZ/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1584308764278-RZOQSHF8E4PX362644VV/Robert+Henderson+JumpCrew.jpg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456122217684-NRRI0CMQURWQG7CIQKKF/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456246985870-SWY7Y1LAT45KUUNAIM2X/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455636239570-3O56YRFD8KO7F5OM5LDJ/TJ+Marchetti.jpg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/19f7c2ab-f305-4185-abc0-ec8634256e28/sticky+note+every+experience+is+good+experience.png</image:loc>
      <image:title>Professional - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456121743031-J63D68T5KXC0QLIQ144B/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456249827603-3FWHKLVCW8487S53GQQX/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456155454339-ESG19H7767BIEY8KCJ5M/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456123851253-NY2MYLMJB7MFO4NFIGRD/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456123101032-CEFTRMWHUJ7FK5D8L9FD/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456245765505-QJJIZP0P0GEO4C1ULGX3/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/cede769b-f649-4e5b-b634-15adaff8a2b9/in+god+we+trust+all+others+must+bring+data%29.png</image:loc>
      <image:title>Professional - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456123426706-50XA99MS92EQ1XZFYHVK/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456122541549-ZG7TSV52ZYD4U51YDTAJ/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1584309759657-Q3ZNONAVJ6UOKIYJB13J/0-2.jpg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456121385986-NNMWDYHDT5S2WOWEOBMT/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455738528203-WCGMRWXWY389SIVM8GKV/image-asset.jpeg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1554318228920-3MQKG2RG6M8YLJKNP2C4/Run+the+Playbook.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1584309463548-9PGOGXREWY9J7VB98QS3/Tony+Yi+Open+Slate.jpg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456124351545-IPANO2YSSE09BROQEOBY/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456416224274-TE5LWXQKDGJAUZXEJ2CD/image-asset.png</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1455640033011-J1O0X8NWOOE5FI7255B9/image-asset.jpeg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/6268b05f-72d8-44f2-8b76-f2bdce5e8c97/sticky+note+trust+but+verify+believe+half.png</image:loc>
      <image:title>Professional - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/ef20d19c-7029-4764-97d8-55d68fe9ce20/CEO+Dying+Difference+Sticky.png</image:loc>
      <image:title>Professional - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1456153720160-CIHHK6ID98OOTNNMBC0G/NY-AM708_LOCAL_D_20100921174656.jpg</image:loc>
      <image:title>Professional</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/angel-investments</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-07-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596994907185-DJ171UKD2N6C3JI2282C/codota.png</image:loc>
      <image:title>Investments and Advisory - Codota</image:title>
      <image:caption>Stage: Seed Thesis: Software is eating the world and software productivity tools until recently have been mostly semantic verification, lacking context. Huge productivity increase are possible with greater contextual understanding of code base and structural best practices to auto-complete lines of code and reduce errors. Innovative approach. Strong technical founder. Status: Has raised follow on Series A from eVentures and Khosla at &gt;3x value.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596995037228-LK6GSMXU1A0SB2A4Q2XI/Lynq-Logo-web-300x300.png</image:loc>
      <image:title>Investments and Advisory - Lynq</image:title>
      <image:caption>Stage: Seed Thesis: Networked GPS systems have inherent energy flaws. Low power peer-to-peer networks of location open up new applications. Underlying IP is valuable across a broad range of industrial applications Status: Raised $6m Series A from ffVentures, Chetrit, Sony Innovation Fund</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/138763d4-8e30-43dc-b1f8-b37564b423d9/grifin+app.png</image:loc>
      <image:title>Investments and Advisory - Grifin</image:title>
      <image:caption>Stage: Seed Thesis: Reduced friction in fin service connectivity and Tik Tok as a customer acquisition vehicle have created a window to build a brand for younger consumers to invest responsibly. Grifin is capturing younger, female investors, an untapped market. Seeing exceptional CPAs and was close to a following funding. Status: Follow on funding from TTV Capital.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596991929759-1O88BW4RKHS2BCQRGJDD/sayspring+logo.png</image:loc>
      <image:title>Investments and Advisory - Sayspring</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Strong founder with successful exit, voice space exploding, easily understood problem space and solution. Status: Acquired by Adobe in 12 months for a considerable multiple return.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/a461b069-39f0-44e9-8eba-e150a935eabb/Packsmith+square+logo+copy.jpg</image:loc>
      <image:title>Investments and Advisory - Packsmith</image:title>
      <image:caption>Stage: Seed Thesis: Packsmith is the AirBNB type of crazy idea that might turn out to be something big. They leverage gig workers to create a hyper-distributed network for eCommerce delivery for SMB and MidMarket brands, allowing them to compete with 2-day delivery with surprisingly good economics. Brands that use them have shifted entire logistics to them and I invested along A-list investors like Bessemer, Interplay and M13. They have doubled revenues QoQ.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/c87c4592-af49-45d6-b36d-7f614ee68fec/Screen+Shot+2023-08-06+at+2.32.24+PM.png</image:loc>
      <image:title>Investments and Advisory - Arta</image:title>
      <image:caption>Stage: Series A Thesis: Underserved retail logistics for high-end auctions and collectibles, with low margin sensitivity and need for global delivery footprint. Strong founding team and initial customer base had huge room for expansion. Reasonable valuation with high upside. Status: 270% YoY rev growth.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596995167779-RQB0FS3Q6X21CPI6L4Z1/perch-interactive-squarelogo-1543869148037+%281%29.png</image:loc>
      <image:title>Investments and Advisory - Perch Interactive</image:title>
      <image:caption>Stage: Seed Thesis: Joined the team so confident as CEO, large market, SaaS / MarTech, strong customer base Status: Raised money at &gt;2x valuation from Fernbrook Capital, Overton Capital, running profitably</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/c7571873-64f1-42a5-a016-69c625e050d8/Screen+Shot+2023-08-06+at+2.44.48+PM.png</image:loc>
      <image:title>Investments and Advisory - Norbert Health</image:title>
      <image:caption>Stage: Seed Thesis: Health monitoring is laborious and manual. Huge market ripe for disruption. AI and computer vision detection algorithms require deep technology expertise in both hardware and software. Knew founder and his unique capabilities in solving the problem. Status: In FDA approval. Several strong pilots with very positive results.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/8e247d45-2973-43b3-8606-78140f3b7287/Screen+Shot+2023-08-06+at+2.56.27+PM.png</image:loc>
      <image:title>Investments and Advisory - Adelaide</image:title>
      <image:caption>Stage: Seed Thesis: I generally avoid ad tech, but this was compelling in their 400% YoY revenue growth, strong technical team, and an identified need of providing real scoring to viewability and audience attention of ads. It had strong traction for a Series A with high confidence at a premium to this seed bridge deal. Status: Raised follow on Series A within 3 months at a 72% premium,</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597011613594-UICOFJWDY42KFN5HP2YC/coolr+logo.png</image:loc>
      <image:title>Investments and Advisory - CoolR Group</image:title>
      <image:caption>Stage: Seed Thesis: IoT intelligence will be widely deployed to increase the efficiency of logistics and supply chain, but brands don’t have access to data without their own devices in specific convenience categories (beverage, etc.). Technical founders with deep team and good initial traction. Status: Raised follow on capital and 6x the seed round.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596995795755-0DJ9INEZI0Y9KIX9WHSD/LocalVox_Square_1100x1100.png</image:loc>
      <image:title>Investments and Advisory - LocalVox</image:title>
      <image:caption>Stage: Pre-Seed Thesis: I was part of the founding team, large market in SaaS / Martech, clear understanding of the market and oppotunity. Status: Successful exit to Blackstone at &gt;10x return</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/7236571f-9c09-4b3c-8b43-e5f3d4992c09/Screenshot+2024-06-30+at+2.20.38%E2%80%AFPM.png</image:loc>
      <image:title>Investments and Advisory - Augmodo</image:title>
      <image:caption>Stage: Seed Thesis: Out-of-stocks and planogram compliance is a huge problem in brick-and-mortar retail, to which I have direct experience. Current solutions require awkward hardware like robots or countless shelf cameras, or leverage large scale manual labor with mobile phones. Neither has taken hold. Augmodo provides an elegant computer vision solution that is technically complex and automatically scans the store via associates with zero effort. They have active trials with the top 5 grocers. Founders have had direct tech experience with successful 9-digit exit to Niantic.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596994882604-RXF9I6SN41KBSK5APSBG/southsuite+software.png</image:loc>
      <image:title>Investments and Advisory - SouthSuite Software</image:title>
      <image:caption>Stage: Seed Thesis: Strong technical founder inheriting IP assets for more performant storage systems for large data applicaitons, which are increasing rapidly. Status: Running profitably.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596995693905-RKYDFOAH5JUIF8X5ND32/thirstie+logo</image:loc>
      <image:title>Investments and Advisory - Thirstie</image:title>
      <image:caption>Stage: Seed Thesis: Regulated three-tiered alcohol industry has prevented beverage brands from establishing direct relationships with customers. Requires disruptive distribution and technology. Other competitors working on marketplaces that don’t give brands first-party data. Value to network building and data targeting. Status: Raised $7m Series A from Queens Court Capital within 6 months at &gt;30% premium.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596993729885-71JFFLCP0TXW7Q17A8ZW/ntopology+logo.jpg</image:loc>
      <image:title>Investments and Advisory - nTopology</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Strong founder with deep technical expertise, transformational approach, large target market, easy to understand value proposition (cost, productivity, quality). Status: $135m raised from Canaan Partners, Tiger at &gt;30x value</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1596995384910-6SGNV2B9TJTJNLQ6CCMN/myro+logo.jpg</image:loc>
      <image:title>Investments and Advisory - Myro</image:title>
      <image:caption>Stage: Pre-Seed, First Check Thesis: Although D2C is not my usual investment sector, this was the best founder intro meeting I’ve had as a lead mentor at ERA, with excellent industry experience, market research, proven CaC dynamics, and a large market. Status: Raised $7m Seed within 12 months at &gt;5x valuation from Obvious Ventures, Carmelo Anthony and Serena Williams</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/8ff894db-5bbc-4275-b8a6-1abe64d726f4/carro+logo.png</image:loc>
      <image:title>Investments and Advisory - Carro</image:title>
      <image:caption>Stage: Series A Thesis: Carro has an ambitious mission to be the universal product catalog for any eCommerce site, making any product from any site available for you to sell on yours - and checkout as if it were your own. Founders have a history of large, successful exits, and they showed 3x growth with the support of TikTok shops.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597003515514-1KEI4N7IH6ZQO036EDT4/Screen+Shot+2020-08-09+at+3.42.45+PM.png</image:loc>
      <image:title>Investments and Advisory - Propel PR</image:title>
      <image:caption>Stage: Pre-Seed Thesis: Founder with deep experience in PR industry whom I’ve had a strong working relationship and ability to add value on advisory board. PR is a sizable industry with minimal tooling and data. Had personal insights into technology transforming the space and large funding in motion like Muckrack. Status: Has raised follow on money at &gt;2x valuation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1720581289088-1Y5ENY10J4KFB2MTRVKW/order_company_logo.jpeg</image:loc>
      <image:title>Investments and Advisory - Order (prev. Negotiatus)</image:title>
      <image:caption>Stage: Initial Seed Investment Thesis: Clear product value with easily proven ROI, very large procurement space, strong initial traction, enthusiastic founders. Active advisory allowed me to get closer to internals of business. Status: Follow on Series A at considerable multiple of initial investment</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/56afb4e7b654f982ec133b68/1597014208112-OJ1J76Z6IVRNXANJW8QK/DSC_0055.jpeg</image:loc>
      <image:title>Investments and Advisory</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://trevorsumner.com/new-products</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-02-17</lastmod>
  </url>
</urlset>

